Business Assignment Example | Topics and Well Written Essays - 1000 words

Business - Assignment ExampleFor example, many people might think that The Walt Disney Companys mission is to run theme parks. But, Disneys mission is ever so moving toward an expanded view. Disney provides entertainment. Disneys overriding objective is to create shareholder value by continuing to be the worlds premier entertainment company from a creative, strategic, and pecuniary standpoint.You might also think that Revlons mission is to make cosmetics. Yet, Revlon provides glamour, excitement and innovation. Charles Revson, Revlons founder understood the importance of mission. He said In the factory, we make cosmetics in the store, we snitch hope.Microsofts early vision statement was A Computer on Every Desk and In Every Home. (At approximately the same time, President John Akers said IBMs object was to become a $100 billion company by then end of the century. At that time IBM sales were $50 billion.)Ideally the vision should be presented in a language that reaches out and gra bs people, creates a vivid image in their heads and provokes motivation and